Identify and discuss revenue growth opportunities through diagnostic analysis and create a plan for implementation with the cross functional teams
Create metrics for success, track, monitor and guide against these metrics and develop mitigation plans
Create strategies to improve mix management and deliver growth in higher profitable customers and segments
Coordination of the tools to deliver NPD execution excellence - launch timings, price & promotional strategy, ranging, merchandising, pack strategies. Coordination and implementation of company wide or customer specific CPI
Agree and set minimum rate targets by product type and customer
Track in market consumer pricing
Run econometric and price elasticity studies to deliver margin cube optimisation for the business
Devise promotional strategy and objectives for each type of promotional activity
Create promotional guidelines and monitor adherence to these
Analyze and report against the results of promotional strategy on a monthly basis

Educated to degree level (or equivalent) with experience in a Blue Chip FMCG environment in Customer Marketing/Category/FMCG or equivalent
Significant experience with a strong record of success
A proven track record of successfully delivering revenue growth strategies and their implementation

Reporting into the Commercial Strategy & Planning Director, you will develop, plan and initiate strategies to drive margin accretive revenue growth to enable Hovis to deliver on its vision of being the best quality brand in bakery., At Hovis, we believe in embracing diversity and creating a welcoming workplace for everyone. Whether you're applying for a job or already part of our team, we promise to treat you with fairness, respect, and dignity. You will be valued and included here at Hovis.
All our bread bags are recyclable, look out for the On Pack Recycling Logo (OPRL). We are members of the UK Plastic Pact run by WRAP, and continually investigating new sustainable packaging solutions and evaluating these against key criteria such as total packaging carbon footprint and minimising food waste. With support from government the Pact also aims to ensure consistent recycling across the UK.
We support over 850 charities up and down the country, including FareShare. We have donated hundreds of thousands of loaves of bread helping to support and feed thousands of people, breakfast clubs and coffee mornings.
Hovis proudly partners with GroceryAid, our colleagues take part in many fundraising events for this Grocery industry charity. A huge benefit of supporting GroceryAid is that our colleagues have access to comprehensive support services, such as mental health resources, wellness guidance, financial advice, and counselling. Additionally, eligible colleagues may benefit from financial grants in times of crisis or income disruption.
We are the proud guardians of over 133 years of baking experience that make up our iconic and much-loved brand.
We produce bread and bakery products created with Hovis goodness at the heart of each and every one.
We deliver around 1.3million loaves, every day of the week throughout the UK and Ireland, where we also make Mothers Pride and Ormo products.
There's over 2,800 people working within 8 bakeries, 1 flour mill, and 2 regional distribution centres across the UK.
In 2020 Hovis was acquired by Endless Plc in an agreement that will allow us to make significant investment into the business infrastructure, grow our product range and achieve further growth in the bakery category.

Competitive annual leave entitlement and flexibility where possible to create a healthy work-life balance and recharge your batter-ies
Generous long service awards and recognise outstanding colleague contributions through our recognition scheme
Three levels of pension scheme (so you can choose which works best for you now!)
A healthcare scheme that can be tailored to your needs
Access to the Aviva DigiCare+ Workplace App which includes; 'at home' Annual Health Check, Digital GP consultations, Nutritional Consultations, Second Medical Opinions and much more
Enhanced annual leave and maternity / paternity leave (and flexibility where possible to suit your needs)
Free on-site parking
Access to funded physiotherapy sessions
Wellbeing support and campaigns to help you stay active and healthy, be financially prepared, and support your mental well-being.
A benefits platform (Hovis Choice) where all colleagues can access:
you enjoy being a part of a dynamic and interdependent team
your approach is muffin short of excellence
you rise to challenges, seeing them as a learning opportunity and value the rewards they bring
you feel that quality is paramount to in everything you do
you value trust and accountability
you are responsible and strive to do the right thing