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Go To Market Projects Manager - TradePoint
Salary not available. View on company website.
B&Q plc, North Stoneham, Eastleigh
- Onsite working
- Full time
- Temporary
Posted 5 days ago, 9 Jun
Job ref: 140d92e8f59946609110247f9ec71dc8
Full Job Description
We believe anyone can improve their home to make life better. From our Southampton Store Support office (SSO) we equip our stores, our people, and our whole business with everything it takes to help our millions of customers create a home they'll love. Join us as a Go To Market Projects Manager and you'll be a big part of this. What's the job?:
- Responsible for the delivery of key workstreams within TradePoint campaigns. From writing the brief, working cross-functionally across the business to deliver world-class integrated activation plans, and facilitating a business review at the end.
- Works with commercial, insights, propositions, and channels to develop Communications and Creative briefs, creative and launch plans for key trading events, new ranges and services across the year.
- Works collaboratively with the integrated communications team to ensure the campaign idea and creative is channel agnostic and meets the brief.
- Holds the marketing channels to account to liaise directly with the category teams for accurate sign-off of campaign creative.
- Works cross-functionally to ensure the right products are selected for marketing activity.
- Manages the timeline for each project or workstream, liaising with each channel to ensure it is delivered.
- Manages changes to the trading plan and updates all marketing channels of any changes by campaign.
- Manages the review process of the events and launches that they are accountable for and uses learnings to develop the future briefs.
- Leads individual ad hoc projects, uses the data to build a plan and delivers this cross-functionally across the business.
- Align with the Commercial team on TradePoint priorities and lead the development and distribution of the Trade Toolkit to channels and categories, ensuring consistent and effective trade messaging.
- Lead ideation and briefing sessions and provide creative direction to support seasonal trade content, delivering season-ready resources to enable channels to execute with consistency and impact across all touchpoints.
- Support the B2B teams, Federations and TradePoint Sales Partners by supplying tailored TradePoint marketing assets, including the creation and distribution of a digital B2B flyer.
- Works with all marketing channels, customer insights, commercial category teams, legal and creative teams to develop and deliver the project and/or campaign requirements (Briefs, Plans, Reviews etc.)
- Works with external marketing agencies, vendors, and 3rd party partners where necessary to deliver the key projects and plans.
Extensive experience working in marketing. - Experience delivering large scale marketing campaigns, with a good understanding of key marketing channels.
- Excellent written and verbal communication skills.
- Highly personable, with an ability to build strong business relationships, collaborate and build rapport and trust with stakeholders.
- Relentless internal and external customer focus.
- Leading cross-functional teams to achieve goals.
- You take the lead, make recommendations, and ensure decisions are made swiftly.
- Ability to manage projects to deadline, strong planning, and prioritisation skills.
- Ability to challenge and push back in a non-confrontational way, to get the best decision for the business.
- Flexibility and capability to multi-task, juggling multiple projects with multiple stakeholders.
- Retail Marketing experience desirable but not essential.
We also recognise that wellness means different things to different people, and we want to help colleagues be at their best and feel well by offering a range of benefits to help you. As well as a competitive salary, our benefits package includes an award-winning pension scheme, ShareSave options, 6.6 weeks holiday, payroll giving, an Employee Assistance Programme, shopping discounts, colleague wellbeing benefits and lots more!
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