Campaign Executive
Easy Applynew, Norwich
- Full time
- Permanent
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Salary not available. View on company website.
Easy Applynew, Norwich
- Onsite working
- Full time
- Permanent
Posted 2 weeks ago, 12 May
Job ref: 92fc1c2222314874ba56f55546aaf1a8
Full Job Description
As a Campaign Executive, you'll play a vital role in planning, delivering, and analysing marketing campaigns focused on lead generation. You'll be responsible for managing multiple digital campaigns, working with internal stakeholders and external agencies to ensure maximum impact. From webinars and email marketing to SEO content and promotional materials, you'll be hands-on in shaping campaigns that support commercial goals.,
- Plan and manage integrated marketing campaigns with a clear focus on generating Marketing Qualified Leads (MQLs)
- Develop creative campaign ideas, define objectives, and track performance against agreed KPIs (e.g. cost per MQL, lead quality)
- Coordinate campaign activity using HubSpot, including list building, lead source tracking, and persona targeting
- Liaise with internal teams and external partners to execute campaigns across digital channels
- Analyse campaign performance and optimise for better results
- Manage content across platforms including email, website, and social media
- Support "business as usual" marketing activity including inbound lead qualification, LinkedIn content posting, and website copy updates
A minimum of 1 year's experience in a marketing role, ideally in a B2B environment - Strong organisation and project management skills
- Enthusiasm for learning and developing in digital marketing
- Experience with tools such as HubSpot, WordPress, Canva, LinkedIn and Google Analytics (desirable)
- A positive attitude, analytical mindset and excellent communication skills Desirable Skills:
- Experience with webinar promotion, content marketing and SEO-focused campaigns
- Background in technology or sustainability sectors
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