Working closely with the Individual Giving Manager and Individual Giving & Legacy Officer, you'll support the planning, delivery and evaluation of fundraising campaigns that inspire people to support EACH through regular giving, cash appeals, lottery participation and gifts in Wills., In this varied role, you'll:

Support the development and delivery of fundraising and direct marketing campaigns across a range of channels.
Create and enhance supporter journeys that encourage long-term engagement and loyalty.
Analyse campaign performance and use insights to identify opportunities for improvement and growth.
Work collaboratively with colleagues across Fundraising, Marketing and Communications.
Help ensure supporter communications are engaging, relevant and supporter-focused.
Maintain accurate supporter records and handle personal data securely and confidentially., Acquisition and Retention
Support the Individual Giving Manager to plan, deliver and optimise inspiring fundraising appeals and direct marketing campaigns across regular giving, cash appeals, lottery recruitment and gifts in Wills, helping to grow income and supporter engagement.
Work collaboratively with the Marketing & Communications team to develop, deliver and evaluate integrated digital campaigns across email and social media channels.
Design, enhance and deliver supporter-centred stewardship journeys that strengthen relationships, encourage long-term engagement and increase supporter lifetime value.
Monitor, analyse and report on campaign performance and key performance indicators (KPIs), using data and sector insights to identify opportunities and drive continuous improvement.
Ensure Individual Giving content is effective and up-to-date on all EACH communication channels
Keep supporters details updated on the fundraising database accurately and promptly
Handle sensitive data such as bank information confidentially and securely
To act at all times in accordance with all internal and external Data Protection regulations

We're looking for a Senior Individual Giving Officer to help grow and develop our Individual Giving programme. Do you have fundraising, direct marketing or supporter engagement experience and the ability to use creativity, insight and data to build lasting relationships with supporters?, We're interested in hearing from people who can bring:
Experience of fundraising, direct marketing, marketing or supporter/customer engagement activities.
The ability to plan and deliver projects or campaigns within agreed timescales and budgets.
Experience of using data and insight to evaluate performance and inform decision-making.
Effective written and verbal communication skills.
The ability to build positive working relationships and work collaboratively with others.
Good organisational skills and the ability to manage a varied workload.
Experience of using Microsoft Office applications, including Outlook, Excel, Word and Teams., - Effective communication skills appropriate to a range of audiences both written and verbally
- IT literate with experience of using Microsoft Office applications, particularly Outlook, Excel and Word, Outlook and Teams
- Understanding of Data Protection, - Knowledge of Gift Aid, Charity Law, Fundraising Code of Practice, and other relevant marketing or fundraising standards across the UK, - Access to transport in order to travel to our three sites for meetings, - Current full, valid driving licence, - The ability to work accurately and methodically with data and written information, demonstrating attention to detail
- Clear communication style and effective listening skills
- Skilled in developing creative, compelling and audience-focused communications that inspire engagement and action
- Analytical skills, with the ability to interpret and use data to inform decision-making
- Confident working with numerical information and data, using analysis and insight to evaluate performance and identify opportunities for growth
- Organised, with the ability to prioritise a varied workload to meet deadlines
- Collaborative team player with the ability to work proactively, demonstrate initiative and take action to solve problems, - Direct marketing or other relevant marketing experience
- Planning and delivering campaigns within agreed timescales and budgets
- Able to work proactively both independently and as part of a team, with a solution-focused approach
- Analysing and reporting on campaigns and channel performance, - Use of a fundraising database or charity CRM
- Data segmentation supporting targeted communications
- Charity direct marketing experience
- Understanding of digital platforms for delivery and marketing of projects/campaigns

Free onsite parking & subsidised meals at our hospices
Pool car provided when working in the community
Employee health cash plan & wellbeing support schemes
NHS pension - continuation if already contributing
Enhanced Annual leave Entitlement - 27 days + 8 UK Bank Holidays
Additional holiday purchase scheme
AVIVA pension package up to 7% Employer Contribution including Life Assurance
Free eye tests & cycle to work scheme

2 Part time Marketing / Advertising / Events jobs in Reading