286 Permanent, Marketing / Advertising / Events jobs in Ealing, Ealing

You will play a key role in shaping and supporting the development of our media and audience strategy, ensuring that our media investments are executed effectively and deliver maximum impact in market. Collaborating closely with our key partners-particularly our media agency-you will contribute to the planning and execution of campaigns that not only reach the right audiences but also drive meaningful engagement, brand differentiation, and sustainable growth for our businesses. What will you be doing?

• Media strategy: Support the Head of Media on the development of media strategies for both British Gas & Hive brands, ensuring each campaign aligns with our overall marketing objectives & delivers commercial growth
• Channel planning: Oversee all paid media channel planning and execution, driving integration and innovation across OOH, TV, Video, Social, Audio, Strategic Media Partnerships, Programmatic and eCommerce
• Collaborate with our brand, campaigns, commercial & data teams to refine the plans for each brand, considering market dynamics, audience behaviours, and media consumption trends.
• Relationship Management: Manage relationships with our media agency, overseeing campaign recommendations and improving ways of working
• Reporting: Lead on campaign reporting, delivering accurate and data-led insights into senior internal stakeholders
• Data strategy: Collaborate with the performance marketing teams in the development of a comprehensive data strategy, and develop data driven marketing solutions
• Partnerships: Support the implementation of strategic value-added programs with our Media Partners such as Google, Amazon & key UK broadcasters
• Effectiveness: Champion a culture of marketing effectiveness, defining new measurement opportunities and aligning with the right set of partners
Here's what we're looking for: We're looking for a brilliant and experienced Media Manager with a proven track record in developing media strategies, leading channel planning and execution, managing agency relationships, and using data-driven insights to align media plans with marketing objectives and drive commercial growth. In addition:
• Analytical Thinking: The role involves analysing various media strategies and making decisions based on data and insights. This includes interpreting data to inform plans and making revisions to optimise outcomes from marketing.
• Judgment and Reasoning: The Media Manager needs to use judgment and reasoning to arrive at conclusions, especially when dealing with complex problems that require the development of new solutions.
• Strategic Decision Making: The role requires making strategic decisions that align with the overall marketing objectives and deliver commercial growth. This includes overseeing media channel planning and execution and collaborating with various teams to refine plans based on market dynamics and audience behaviours.
• Data-driven decision making: Use data to support media buying and planning decisions
  
  We're so much more than an energy company. We're a family of brands revolutionising how we power the planet. We're energisers. One team of 21,000 colleagues that's energising a greener, fairer future by creating an energy system that doesn't rely on fossil fuels, whilst living our powerful commitment to igniting positive change in our communities. Here, you can find more purpose, more passion, and more potential. That's why working here is #MoreThanACareer. We do energy differently - we do it all. We make it, store it, move it, sell it, and mend it.
About your team: The Chief Customer Office (CCO) exists to drive commercial growth across all of Centrica Retail through focus on world class customer experience and highly attractive and compelling product and service propositions. We're looking for a passionate and strategic Media Manager to deliver competitive advantage through brilliant media planning and execution. Working across all UK Centrica retail brands - from British Gas, a brand rich in heritage with a bold new brand platform built for future growth, to Hive, our innovative eco-tech brand leading the way in smart home sustainability - you'll help shape how millions of people see and hear our brands through media channels., We're not a perfect place - but we're a people place. Our priority is supporting all of the different realities our people face. Life is about so much more than work. We get it. That's why we've designed our total rewards to give you the flexibility to choose what you need, when you need it, making sure that you and your family are supported not only financially, but physically and emotionally too. Visit the link below to discover why we're a great place to work and what being part of more means for you. If you're full of energy, fired up about sustainability, and ready to craft not only a better tomorrow, but a better you, then come and find your purpose in a team where your voice matters, your growth is non-negotiable, and your ambitions are our priority.