Part of an in-house, full-service marketing agency in automotive retail
Primary marketing advisor to dealership general managers
Marketing strategy and performance for assigned portfolio of dealerships
Marketing budgets across assigned dealerships
Dealership marketing plans aligned with OEM brand standards and program requirements
Internal authority on assigned OEM brands: campaigns, scorecards, co-op funds, ROI
End-to-end campaigns to meet monthly sales and business goals
Translate dealership and group objectives into actionable marketing strategies and sales
Proactively deliver monthly opportunities across model lines and lifecycle campaigns
Deliver multi-channel marketing strategies across internal marketing teams
Own dealership CRM and lifecycle marketing
Incorporate local market conditions, OEM data, and market share into campaigns
Benchmark competitors
Be the marketing liaison for dealerships and OEM partners
Participate in OEM meetings
Communicate OEM programs and compliance
Advocate for dealership needs
Support OEM marketing reviews and brand compliance
Develop brand and vendor partnerships
Support community, event and supplier partnerships
Collaborate on partner negotiations, evaluations, and goal alignments
Integrate partner activities into broad marketing strategies
Ensure partner initiative compliance
Prepare briefs and priorities aligned to brand, market, and performance goals
Lead cross-functional execution by marketing teams
Ensure consistent execution with approved strategies, brand standards and requirements
Collaborate with subject-matter experts from Marketing and external agencies
Conduct concise monthly marketing performance reviews with dealer clients in person
Oversee marketing reports to align with OEMs and dealers
Monitor dealer performance against scorecards

3+ years marketing experience in fast-paced retail and multi-location settings
Strong strategic thinker for growth
Understanding of automotive sales cycles
Experience with multi-channel campaigns
Demonstrated ability to manage budgets
Strong presentation and stakeholder management skills
Excellent communication skills - written and verbal
Highly organized to manage multiple priorities at once
Experience in dynamic and time-sensitive environments
Strong understanding of regional variations in consumer behaviours
Passion for automotive an asset

Opportunity to work with a variety of OEM BRANDS: Acura, Audi, BMW, Chevrolet Cadillac Buick GMC, Chrysler Dodge Jeep Ram, Honda, Jaguar, Land Rover, Lexus, Mazda, Mercedes-Benz, MINI, Porsche, Rolls-Royce, Subaru, Toyota, Volkswagen
Amazing associate Incentives
Internal and External, Training & Development opportunities for skill development and growth
Be part of collaborative, friendly, and progressive work culture with an emphasis on transparency, innovation, relationship, and empowerment
Comprehensive Extended Health and Dental plan; tailored toward Associate wellness
Recognition and Engagement Events!

1 Openroad Auto Group Limited jobs in England & Wales