Social Strategy Director (FTC 6 months)

Create brilliant and comprehensive social media strategies / frameworks that lead to brilliant work for our clients and new business pitches across owned and paid.

• Oversee the development of social content from a strategic perspective for our clients' social media channels and paid campaigns .
• Create products, playbooks and ways of working for teams to ensure clarity and social excellence of scope for each client.
• Work closely with creatives and creators to create the best creative for the job in hand.
• Work with client service / operations and community management teams for smooth running and growth of social accounts.
• Work with media, data and other teams within dentsu (eg SEO . data and analytics) on whole picture social planning, amplification and execution.
• Build / nuture a team and community for social within the Agency / wider dentsu network.
SOCIAL EFFECTIVENESS
• Work with the social / agency teams to provide added value to clients and keep them ahead in social - from regular reports workshops / future trends and updates.
• Measurement and analytics - Be the expert on measurement and evaluation techniques and tools for social.
• Outcomes not outputs - Provide data / reporting and tracking on social programmes to evaluate the effectiveness and impact of investment for our clients.
FUTURE DIRECTION AND INNOVATION
• Evolve future models for social
• Create social products and processes clients can easily buy into
• Be informed and ahead of the social / content trends and in turn inform the agency and clients in regular sessions.
• Build and use the right mix of tools for deliver the best strategies and results.
• Test, learn and innovate with clients to push boundaries
• Take the Agency on the journey - leading the way with best practice
  
  A curious mindset and bigger picture thinker
• Who loves to be ahead of social best practice / tools and measurement techniques for platforms.
• And enjoys a challenge / gets a kick out of solving client problems
Experience
• Proven track record of social brilliance for clients
• Social leadership - developing and leading a Social Strategy team
• Delivering successful social / social and content strategies across Organic and Paid
• Proving the value of social - Has a deep understanding of social metrics and how to achieve the best value from social content and activations.
Skills
• Presentation skills / technical skills / social platforms
• Technical platform expertise
• A good understanding and experience of working with different social insight and measurement tools - from in platform analytics to third party tools
• Proposal / report writing / project planning / trends and vision setting
• Brief writing / proposal writing
• Leadership - manage and develop a team with vision and empathy
• Positive client feedback and relationships
• Growth in social - no of accounts and revenue / new wins / team growth
• Successful case studies / social success stories and the role of strategy in delivering results for clients
• Delivering innovative projects - wider DC projects and innovation
• Social kudos - more people in DC knowing about the brilliance of social
  
  Dentsu Creative is dentsu's sole global creative network. We are in the business of sustainable brand transformation through the magic of applied creativity. Named Cannes Lions Agency of the Year in 2022 DC is made for integration with Dentsu's Media and Merkle networks. With 9,000 creatives across the globe DC is primed to deliver ideas that create culture, shape society, and invent the future., Social is one of the biggest and most exciting growth opportunities within DC. This role is key to our clients' social success. Responsible for formulating and executing innovative social strategies that elevate brands, enhance engagement, and deliver measurable value and results. You will be one of the leading voices for social for DC working across many of our main clients as well as growth opportunities and pitches. And you will be generating and plugging into social innovation projects that keep DC pushing the boundaries on where next for social., At Dentsu, we embrace diversity and inclusion, valuing the unique perspectives and contributions of every individual. We believe that diversity fuels creativity and innovation, benefiting our employees, partners, and communities.