Social Media Apprentice

Introduction

Start your career in social media marketing with Fred. Olsen Cruise Lines. Join our team to create engaging content, support digital campaigns and grow online communities. Gain hands-on experience, develop valuable digital marketing skills and work towards a recognised qualification in a supportive, creative and dynamic environment.

About the Employer

At Fred. Olsen Cruise Lines, we believe a cruise is different to a holiday. A cruise is about the joy of the journey, as well as the destinations you visit, and exploring the world from the wonderful vantage point of the ship and the sea. We plan our cruises differently. Our team of Journey Planners change our itineraries every year - unlike some other cruise lines who always sail the same routes. We also put as much time into planning scenic cruising on every sailing as we do in choosing the destinations themselves. As a result, we have won Cruise Critic’s award for best itineraries 5 years in a row. Our smaller-sized ships have been elegantly designed and they all look and feel like ships with wide open deck spaces as well as lounges and restaurants which have been meticulously planned to ensure you have a wonderful experience. The smaller size of our ships also allows us access to more interesting places, such as Norway’s lesser known Fjords. It also means we can dock in the heart of some of the world’s most fascinating cities. With sailings from five departure ports around the UK, your next Fred. Olsen cruise is closer than you think.

What You'll Do

Working closely with the Social Media Manager and Social Media Executive, you will gain hands-on experience supporting the day-to-day running of our social channels, helping to create engaging content, support campaigns, build online communities and contribute to our wider social media strategy.

You’ll learn how to manage brand channels, create platform-specific content, support influencer activity, analyse performance and use social insights to help shape future campaigns. This role is ideal for someone who is passionate about social media, enjoys storytelling and wants to develop a career within content marketing and the travel industry.

Main Role Responsibilities:

• Support the team in monitoring and responding to conversations across our social media channels
• Help engage with guests and online communities in an authentic and positive way
• Assist with responding to customer messages and comments, working alongside our customer contact team
• Escalate customer service queries or reputation concerns to the appropriate teams
• Support the creation, scheduling and publishing of content across social media platforms
• Assist with maintaining the social media content calendar
• Support content approval processes and publishing workflows
• Help create and edit social content, including photography, video and short-form content
• Help source and organise high-quality guest-generated content
• Monitor social conversations, trends and competitor activity using social media tools
• Keep up to date with emerging platforms, creators and cultural trends
• Support the tracking of social media performance, including engagement, reach and audience growth

Training Outcome

• We hope that, upon successful completion of the apprenticeship, the successful candidate will progress into a permanent full-time role within the Marketing team

Skills Required

• Communication skills
• IT skills
• Attention to detail
• Organisation skills

Qualifications

• Essential - GCSE - English and Math's - 9-4 (A*-C)

Course Information

Course: Content creator (level 3)

Level: 3

Route: Creative and design

Apprenticeship Level: Advanced

Working Arrangements

Working Week: Monday- Friday 9:00am- 5:00pm with a 1 hour lunch break.

Expected Duration: 1 Year 6 Months

Training Provider: A S TRAINING (INTERNATIONAL) LIMITED