Senior Designer

As a Senior Designer, you'll play a key role in shaping both the creative output and the systems that support it. You'll deliver high-quality design across multiple channels, while also contributing to how we scale creative more effectively through toolkits, templates, automation and emerging technologies. This role goes beyond execution. You'll help define smarter ways of working, improving consistency, speed and quality across the studio, while maintaining a strong focus on craft. You'll partner closely with Creative Lead, Brand, Marketing and stakeholders across markets, ensuring the work is both creatively strong and operationally efficient. Key duties will include:

• Creating high-quality static and motion design across campaigns, social, digital, CRM, in-gym and print.
• Contributing and leading creative concepting as well as execution, working alongside other creatives.
• Applying and evolving the brand's creative toolkit to ensure consistency and impact across all touchpoints.
• Designing and refining scalable systems such as templates, modular assets and repeatable frameworks.
• Identifying opportunities to improve workflow efficiency across briefing, production and delivery.
• Exploring and integrating AI and emerging tools where they add meaningful value to craft or efficiency.
• Collaborating closely with copywriters, motion designers, marketers and stakeholders across regions.
• Presenting work with clarity and confidence, articulating both creative and strategic rationale.
  
  A strong portfolio demonstrating high-quality, conceptually sound work across multiple channels.
• A clear strength in craft, with a sharp eye for typography, layout and visual systems.
• Experience working with or building scalable design systems, templates or toolkits.
• A systems mindset, with an interest in improving how creative is produced and delivered.
• Curiosity and openness to new tools, including automation and AI, and how they can enhance creative workflows.
• Strong skills in Adobe Creative Cloud (Photoshop, Illustrator, InDesign), with After Effects and Premiere Pro desirable.
• Experience working at pace across multiple briefs, markets and audiences, whilst maintaining quality and consistency.
• Confidence presenting work and engaging with stakeholders at different levels.
• Strong organisational skills and the ability to work at pace without compromising quality.
• A proactive, solutions-focused approach with the ability to bring others with you.
• Experience motivating and leading a team, whether as part of a project team or direct line management.
  
  PureGym is the No.1 gym operator in the UK, and the 4th largest gym operator worldwide. With 700+ gyms and over 2 million members across the UK, Europe & the US, we are the gym where Everybody is Welcome. We champion diversity and are committed to providing a workplace where everyone feels free to be. We're proud to be recognised as a Top Institute Employer, reflecting our commitment to excellence in employee experience and workplace culture. We offer:
• Free nationwide gym membership for you + 1
• Hybrid working
• A truly flexible working culture
• Personal private healthcare, including digital GP
• Life insurance x4
• Company pension contribution
• 25 days annual leave, plus 1 personal day
• Option to purchase additional holiday (up to 5 days)
• Great learning & development resources
• Enhanced maternity pay, paternity and adoption leave, PureGym is proud to be an equal opportunities employer. Our company mantra is 'Everybody Welcome' and we are dedicated to promoting a diverse and inclusive place to work. From a hiring standpoint, we welcome applicants from all backgrounds and are committed to ensuring that our PureGym colleagues reflect the diversity of the nation as well as our millions of gym members we serve.