Senior Brand Manager
Essity, Withington, Manchester
Senior Brand Manager
Salary not available. View on company website.
Essity, Withington, Manchester
- Full time
- Temporary
- Remote working
Posted 2 weeks ago, 29 Aug | Get your application in now before you miss out!
Closing date: Closing date not specified
Job ref: 5522427d226c4240aa7eb0c7615ae45b
Location ref: Withington, Manchester
Full Job Description
- Deliver brand plans and campaigns across ATL and BTL channels.
- Lead TV, digital, social and shopper marketing activities to drive brand growth.
- Partner with commercial, category, global marketing and agency teams to deliver brand objectives.
- Manage external agencies, including briefing, campaign development and performance evaluation.
- Support product launches, packaging updates and product range development.
- Drive brand presence across retailer websites, owned channels and social media platforms.
- Manage marketing budgets and monitor performance against KPIs.
- Analyse market and consumer data to identify growth opportunities.
- Support artwork development and approval processes.
- Provide guidance and support to the Assistant Brand Manager on key projects.
Previous brand marketing experience, ideally within FMCG or a consumer goods environment.- Strong project management and stakeholder management skills.
- Experience delivering integrated marketing campaigns across digital and traditional channels.
- Commercial awareness and a data-driven approach to decision-making.
- Excellent communication and presentation skills.
- Strong organisational skills with the ability to manage multiple priorities.
- Proficiency in Excel and PowerPoint.
- A collaborative, proactive and results-focused mindset.
Essity is home to leading brands including TENA®, Bodyform®, Cushelle®, Velvet®, Plenty® and Tork®, helping to improve health and well-being for millions of people every day. We're looking for a Senior Brand Manager to join our Consumer Goods team on a 12-month fixed-term contract. This role will lead the activation and growth of Plenty®, one of the UK's leading household towel brands, through the delivery of effective marketing campaigns, product initiatives and digital activities. This is a hybrid role based in Didsbury, Manchester, with three days per week in the office and up to two days working from home.
Direct job link
https://www.jobs24.co.uk/job/senior-brand-manager-127296243