Sales Assistant - Guess - Wembley, London

The Sales Assistant delivers exceptional customer experience, supports store operations, and contributes to commercial performance by executing daily routines and assigned duties, and embodying Guess brand standards. The GUESS Standing

• Well-groomed and natural appearance.
• Warm and welcoming attitude.
• Open and calm posture.
• Professional attitude., Warmly welcome customers, assist in product discovery, provide fitting room support and provide efficient service at the cash wrap.
• Execute day plans and participate in daily team briefings to understand priorities, complete selling and non-selling tasks on time, and maintain store organization.
• Follow VM and operational guidelines and support zoning execution to maintain a customer-ready sales floor.
• Recommend products, support UPT and ATV goals, and apply customer communication guidelines and product knowledge during the sales process effectively.
• Collaborate with teammates and cross-functional partners to ensure smooth store operations
• Demonstrates reliability and professionalism by consistently adhering to scheduled working hours and maintaining excellent punctuality.
• Actively seek and apply feedback from Store Managers and teammates to improve selling behaviors and customer interactions
  
  Education: High school diploma or equivalent.
• Experience: 0-2 years (Entry Level).
• Scheduled shifts may require standing during working hours and week end days.
• Good knowledge of English is an asset.
• Basic computer skills required.
Competencies 1. Customer Centricity & Brand Experience Welcomes every customer warmly, asks questions to identify needs, supports fitting room assistance, explains products clearly, and maintains all areas to Guess brand standards. Demonstrate Skills: Empathy and Proactivity. 2. Planning, Organization & Performance Delivery Follows day plans, stays organized during busy hours, adjusts when priorities change, understands basic KPIs, and helps maintain the store's operational rhythm. Demonstrate Skills: Organization & Time Management. 3. Leading & Developing Others / Team Spirit Communicates transparently and politely, supports teammates during peak times, contributes to team coordination, and follows Guess values. Demonstrate Skills: Teamwork & Collaboration. 4. Operational Excellence & Agility Completes routines on time, follows VM and operational training, adapts calmly during busy traffic, keeps stockroom organized, and maintains a customer-ready sales floor. Demonstrate Skills: Adaptability. 5. P&L Ownership & Personal Accountability Takes responsibility for performance, maintains discipline in routines, supports KPIs through accurate processes, communicates respectfully, and takes initiative to solve simple problems. Demonstrate Skills: Accountability 6. Sales & Commercial Execution Recommends products, encourages try-ons, suggests additional items to increase UPT, uses product knowledge effectively, and supports conversion and ATV targets. Demonstrate Skills: Persuasive communication. 7. Cross-Functional Commercial Partnership Cooperates with colleagues, shares customer insights with stakeholders, and proactively communicates store needs to prevent disruptions. Demonstrate Skills: Cross-team communication. Key Performance Indicators (KPIs) Customer Centricity & Brand Experience Actual KPIs (CR, UPT, AVT) vs LY, Visits feedbacks, Dress Code, NPS/Mystery Shopper/Customer reviews. Planning, Organization & Performance Delivery On-time Execution, Execution Quality.