Run a Star Pub - Crewe Arms Madeley Heath

Great opportunity to run this traditional pub near Keele university with nine fully refurbished letting rooms, meeting/function room and a great traditional pub with a strong local following. What would you do with this pub to make it even more of a success? The Area: The Crewe Arms is located in the town of Madeley, close to Crewe & Stoke On Trent. The pub is in a great semi-rural location on a main road, surrounded by mixed housing. Demographics: The pub benefits from being one of three pubs found in an area of around 500 adults. Customer base has a mix of people, with many older adults, retirees, students and some affluent households. The population is evenly split between men and women. It's a diverse group overall. The Offer: Available on our foundation tenancy agreement. Click here for more information on this agreement. The potential of this pub lies in developing a well thought through 52% wet, 15% dry & 33% accommodation food & drinks and letting rooms offer. What food
& drinks would you look to implement in the pub? The site currently has the ability to drive trade via letting rooms, selection of pub games, such as pool, and darts, and live entertainment. It offers a selection of cask ales, a pub classic menu, and popular beers, ciders, wines and spirits. We're always open to new ideas, what would you do to drive trade? If you've benefited from running or owning a pub business, we'd love to hear what experience you can bring. The right operator for the pub will have extensive experience in a similar hospitality business. They will have a clear vision for their marketing strategy, food & drinks menu and entertainment offer and can create a memorable experience for their customers...