Marketing Manager - B2B

Our Brand and Marketing team is looking for a creative, strategic, and proactive B2B Marketing Manager (12-month fixed-term contract - maternity cover) to help grow awareness of the Trust among key delivery, referral and employer partners, ultimately increasing engagement with young people and supporting positive education, employment and training outcomes.

Working as part of a team of managers, you will lead the development and delivery of targeted marketing strategies that strengthen our relationships with partners and position the Trust as a trusted and impactful organisation within the sector. Your work will focus on increasing awareness of our services through partner and employer networks, using a blend of digital and traditional channels to reach professionals and organisations that support young people into opportunities and sustainable outcomes.

You will collaborate closely with our in-house creative services team to commission and review high-quality, partner-facing content, and use data and insight to continuously improve performance. You will also play a key role in identifying new opportunities to grow and deepen partnerships, including employer engagement activity that helps create pathways to employment for young people, ensuring our approach aligns with and supports our EDI strategy.

This role is perfect for you if you are confident using a range of marketing skills, including digital channels and campaigns, to engage professional audiences and generate referrals. You will have a strong understanding of the B2B marketing communications mix, knowing how to select the right channels and messages to influence and motivate partner organisations, employers and stakeholders.

It is an exciting time to join the team as we continue to embed our new name and brand. While this role is a maternity cover position, it comes at a period of significant opportunity, with a number of exciting new projects and initiatives in development. As such, we are looking for a self-starter who is comfortable taking ownership of new projects, driving them forward with confidence, and communicating progress, opportunities and impact effectively across the wider organisation.

This role offers a fantastic opportunity to make an immediate impact during a key period, contributing to high-profile activity as we continue to celebrate our 50th anniversary in 2026 while helping shape and deliver the next phase of our growth and engagement strategy.
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The King's Trust View profile Registered Charity More than 1000

We believe that every young person should have the chance to succeed, no matter their background or the challenges they are facing.