Marketing Executive

As our Marketing Executive, you'll help bring one of the UK's most respected dentistry portfolios to life. Working across the UK's leading peer-reviewed journal, Dental Update, alongside a range of trusted publications, digital products and our industry-leading Update Webinars, you'll create campaigns that engage healthcare professionals, grow audiences and promote valuable educational content. This is an exciting opportunity for a creative marketer who enjoys variety and wants to build their career in a supportive environment. You'll gain hands-on experience across email, social media, websites, paid advertising and analytics, while working closely with experienced colleagues across editorial, sales and design. You'll be encouraged to contribute ideas, take ownership of your campaigns and see the impact of your work as you continue to develop your marketing skills. What you'll be doing You will:

• Plan and deliver creative marketing campaigns that drive audience growth, engagement and awareness across our dentistry portfolio.
• Promote our publications, webinars, CPD content and digital products through integrated marketing campaigns.
• Create engaging content for email campaigns, websites, social media and paid advertising.
• Work closely with editorial, sales and design teams to deliver consistent messaging and successful campaigns.
• Help manage our websites and marketing platforms, ensuring content is engaging, accurate and up to date.
• Monitor campaign performance using analytics tools, reporting on results and identifying opportunities to improve future activity.
• Use audience insight and campaign performance data to continually optimise your marketing.
• Stay up to date with marketing trends, tools and best practice within healthcare publishing.
  
  Experience in a marketing role, creating and delivering successful campaigns across multiple channels.
• A strong understanding of digital marketing, including email marketing, SEO, social media and PPC.
• Excellent written and verbal communication skills.
• Experience using marketing tools such as Google Analytics and Meta Business Suite.
• A creative eye combined with excellent attention to detail.
• Strong organisational skills with the ability to manage multiple campaigns and priorities.
Nice-to-haves:
• A background in publishing, healthcare or education marketing.
If you do not meet every requirement but bring transferable skills, sound judgement and fresh thinking, we encourage you to apply.

At Mark Allen, we create specialist content, events, data and insight for professional communities across sectors that matter., Mark Allen is a specialist media business with more than 40 years of experience building trusted brands for professional audiences. You will join a business that combines respected legacy brands with the need to keep evolving, giving you the chance to contribute ideas, improve how we work and see the impact of what you do., For over 40 years, Mark Allen Group has built and grown specialist media brands that inform, connect and support professional communities, combining trusted content, data, events and insight. We are a commercial media owner with a long-term mindset, balancing strong legacy brands with innovation and evolution. Our people play a central role in shaping how our audiences engage with us today and how we grow for the future.


• Hybrid working.
• Real ownership in your role.
• Development through hands-on learning, mentoring and internal progression.
• Exposure to specialist markets and loyal professional audiences.
• A culture shaped by our values: Passionate, Creative, Nurturing and Fair.