Digital Marketing Officer (part time, 80%)
Ada, National College for Digital Skills, City of Westminster
Digital Marketing Officer (part time, 80%)
Salary not available. View on company website.
Ada, National College for Digital Skills, City of Westminster
- Part time
- Permanent
- Onsite working
Posted 1 week ago, 24 Jun | Get your application in now before you miss out!
Closing date: Closing date not specified
job Ref: 7215cf4e5f4b462e9baf8cf6f5396067
Full Job Description
This is a hands-on, delivery-focused role that blends creativity with data insight to deliver engaging, effective campaigns that support recruitment and engagement across Ada's key audiences.,
- Monitor performance across platforms and use analytics to inform content and campaign optimization.
- Plan and deliver targeted paid campaigns across social media and contextual advertising platforms.
- Collaborate with agencies and media publishers to support effective campaign delivery.
- Optimize live, paid media campaigns (adjusting creative, messaging and targeting to maximize impact) Website management:
- Create news items for the website.
- Ensure pages are SEO optimized to drive organic traffic.
- Manage annual website reviews and implement changes.
- Analyse and optimize website performance.
- Support the delivery and tracking of Ada's annual communications plan across target audiences.
- Stay up to date with digital marketing trends and platform developments to keep Ada's activity current and effective and contribute to Ada's overall digital marketing approach., Ada. National College for Digital Skills recognises that equality of opportunity and the recognition and promotion of diversity are integral to its strengths. The following principles apply in respect of the College's commitment to equality and diversity:
- To provide and promote equality of opportunity in all areas of its work and activity;
- To recognise and develop the diversity of skills and talent within its current and potential community;
- To ensure that all employees and prospective employees of the College are treated solely on the basis of their merits, abilities and potential without receiving any unjustified discrimination or unfavourable treatment on grounds such as age, disability, marital or civil partner status, pregnancy or maternity, race, religion or belief, sex, sexual orientation, gender, gender reassignment, trans status, socio-economic status or any other irrelevant distinction;
- To provide and promote a positive working, learning, and social environment which is free from prejudice, discrimination and any forms of harassment, bullying or victimisation;
- To promote good relations between individuals from different groups., Please note we're not responsible for the content of job ads, as they're posted by the recruiter. We'll aim to resolve the reported issue and we'll use your feedback to improve the quality of our ads.
Have excellent organisational skills with the ability to manage multiple campaigns and coordinate content across channels. - Be detail-oriented, with the ability to interpret performance data and act on insights.
- Be adaptable, proactive, and comfortable working in an evolving environment.
- Bring an interest in digital marketing and a desire to grow skills across social media, website management, and campaign delivery.
- Demonstrate working knowledge of digital marketing tools, platforms and analytics (CMS systems, Meta and Google Ads, web analytics dashboards.)
- Understand basic design principles and be comfortable supporting colleagues to shape and optimize social-media first creative assets.
- Show initiative and a practical approach to problem-solving and campaign execution.
- Possess strong communication skills, with the ability to work independently and as part of a cross-functional team., A passion for working with young people and adults to help improve their life chances.
- A commitment to on-going personal development.
- A willingness to work flexibly and where necessary outside of normal working hours.
- Suitable to work with young people and vulnerable adults in accordance with Government guidelines for safeguarding., Ada. National College for Digital Skills is keen to increase the number of disabled people it employs. We therefore encourage applications from individuals with a disability who are able to carry out the duties of the post. If you have special needs in relation to your application please get in touch with the HR department.
We are the National College for Digital Skills, established in 2016 as the first new Further Education College in England since 1993. Our mission is: to educate and empower the next generation of diverse digital talent, and our values of Rigour, Resilience, Creativity, Curiosity and Collaboration sit at the heart of what we do and how we go about our work. We seek to harness tech as a positive tool for social mobility and improve the gender and ethnic diversity of the tech workforce. We are a small, specialist college with 500 students and apprentices on roll at present but with plans now well underway to grow to 850+ learners by December 2025 across our two fantastic new city centre hub campuses in London (Pimlico) and Manchester (Ancoats).
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