Digital Marketing Manager - Software

Digital Marketing Manager - Software

Salary not available. View on company website.

Cameron, Knaphill, Woking

  • Full time
  • Permanent
  • Onsite working

Posted 2 weeks ago, 8 Jul | Get your application in now before you miss out!

Closing date: Closing date not specified

job Ref: e4978d67e08645f39088734e2bd25339

Full Job Description

As the business continues to scale, they re now looking for a Digital Marketing Manager. This is a hands-on role for a commercially focused marketer ready to take full ownership of marketing activity with a strong emphasis on lead generation, digital performance, and online visibility. The role reports directly to the Founder and offers a defined route to Head of Marketing and beyond. What you ll be responsible for:

  • Owning the full digital funnel and delivering qualified leads to the sales team
  • Managing outbound campaigns including email, webinars, and in-person events
  • Planning and promoting webinars and seminars to support lead gen and brand awareness
  • Leading Account-Based Marketing initiatives in collaboration with the sales team
  • Creating and sharing case studies, win stories, and customer success content
  • Managing PR activity and relationships with external media and partners
  • Reporting on campaign performance, pipeline health, and ROI to inform future activity
  • Owning the website and social media channels, with a focus on engagement and SEO
  • Running campaigns using tools like HubSpot, Salesforce, and LinkedIn Campaign Manager
  • Collaborating with Sales, Product, and Customer Solutions to ensure aligned messaging
  • Keeping a close eye on competitor activity and market trends

    Experience in B2B software or SaaS marketing either agency-side or in-house
  • A proven ability to run digital campaigns that generate real business results
  • Confidence using HubSpot, with working knowledge of Salesforce and LinkedIn Ads
  • Strong copywriting skills for email, blog, and social content
  • A proactive, data-led mindset with a willingness to test, learn, and iterate
  • Ability to work independently, while being a collaborative team player
  • An understanding of design basics or experience working with designers on assets

    We're exclusively partnering a fast-growing, purpose-led tech company the UK s leading provider of AI-powered Digital Experience Platforms for Social Housing and the NHS. Profitable, employee-owned, and mission-driven, they ve helped over 100 organisations deliver exceptional digital experiences for both customers and employees.

    £50,000 £60,000 salary depending on experience
  • Hybrid working 3 days per week in the Woking office
  • Entry into the employee share scheme after 2 years
  • Clear path to Head of Marketing with long-term potential to grow into a CMO role
  • The opportunity to build and lead the marketing function as the company scales
  • Meaningful work with a strong social mission, supporting public sector organisations
  • A collaborative, values-led culture where your voice and impact will matter

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