Digital Marketing Manager- Amazon focus

and aligned with brand guidelines.

• Identify opportunities to improve product visibility, customer experience and conversion through better content and merchandising. Coordinate content and marketplace activations around launches, seasonal moments and key commercial opportunities.Drive advertising performance Develop the Amazon advertising strategy, ensuring paid activity supports wider brand and commercial objectives. Work closely with the team responsible for campaign execution to ensure activity is well planned, prioritised and aligned with the overall Amazon strategy. Use performance data and Amazon insights to identify opportunities, optimise investment and improve return. Connect paid and organic activity to maximise visibility, engagement and salesUse data to drive decisions Monitor Amazon retail, media and brand performance across key markets. Analyse traffic, conversion, customer and sales data to identify opportunities and inform decisions. Turn performance insights into
  
  clear recommendations for internal stakeholders and Amazon partners. Continuously test, learn and improve our approach.Keep moving forward Stay close to developments in Amazon, digital marketing and e-commerce, identifying new opportunities for growth. Bring new ideas and best practices into the business to improve our Amazon presence and customer experience.What You'll Bring Previous experience working directly at Amazon is essential. You'll have a strong understanding of Amazon's ways of working, processes, retail ecosystem and commercial environment. 3-5+ years' experience across digital marketing, e-commerce, retail media or a related field. Strong experience across Amazon content, digital merchandising and advertising, with the ability to connect these areas into one clear strategy. Experience developing and delivering digital or e-commerce strategies and managing budgets. Strong commercial understanding, with the ability to use data and performance insights to identify
opportunities and make decisions.
• Experience working with Amazon retail and/or advertising stakeholders and building effective external partnerships. Strong communication and stakeholder management skills, with the confidence to influence across teams and at different levels. Strong working knowledge of Excel. Experience in a consumer, fashion, beauty, lifestyle or retail environment would be beneficial. A degree in Marketing, Business, Communications or a related subject is preferred, but relevant experience will be equally valued.Our BenefitsWe offer a competitive benefits package designed to support you both at work and outside of it. the below is included at our UK location: Private Medical Insurance Income Protection Life Insurance EAP support Employee Discount Long Term Incentive 4 Weeks Work From Anywhere in the UKMovado Group, Inc. is an equal opportunity employer. It prohibits discrimination based on age, color, disability, marital or parental status,
national origin, race, religion, sex, sexual orientation, gender identity, veteran status or any other legally protected status in accordance with applicable federal, state and local laws.
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