Digital Marketing Manager

As Digital Marketing Manager, you'll lead paid media, website performance and digital campaign delivery across multiple brands, helping turn customer engagement into measurable commercial results. This role would suit someone with experience in digital marketing, paid media, performance marketing or multi-site brand marketing, who enjoys using data, campaigns and digital platforms to drive awareness, bookings and revenue growth. You'll play a key role in delivering digital strategy across multiple brands, managing paid media performance, improving customer journeys and identifying new opportunities to grow bookings and commercial performance across all digital channels. What you'll be doing Driving digital performance

• Developing and delivering digital marketing strategy across multiple brands
• Translating campaign plans into high-performing digital activity across paid media, web and digital platforms
• Using data and reporting to continuously improve performance across all digital touchpoints
• Monitoring and improving key metrics including traffic, conversion, ROAS, CPA and booking performance
• Identifying opportunities for digital growth across new and existing channel
• Working closely with sales and operations teams to support key trading periods and venue performance
Managing paid media campaigns
• Owning and managing paid media activity across Meta, Google, paid social, display and other digital channels
• Setting budgets, managing spend and maximising ROI across campaigns
• Working closely with social media and marketing teams to align paid activity with wider campaigns and brand objectives
• Continuously testing, learning and optimising campaigns to improve performance and efficiency
• Working with external agencies and platform partners where required
Website & customer journey optimisation
• Managing website updates and optimisation across all brands
• Ensuring websites remain up to date, user-friendly and commercially effective
• Monitoring customer journeys and identifying opportunities to improve conversion
• Supporting SEO improvements, website performance and digital user experience
• Managing booking widgets and ensuring a smooth digital booking journey across all channels
Campaign delivery & collaboration
• Supporting brand campaigns, promotions, venue launches and key trading periods through digital activation
• Working collaboratively across CRM, social media, sales and operations teams
• Ensuring digital activity is aligned across paid media, websites, CRM and social channels
• Delivering campaigns at pace while maintaining strong attention to detail and brand consistency
• Providing insight and recommendations to improve campaign effectiveness and commercial performance
  
  Experience in digital marketing, performance marketing or paid media
• Strong experience managing paid media campaigns with clear ROI focus
• Experience managing websites and improving customer conversion journeys
• Confident using analytics and reporting tools such as Google Analytics and ad platforms
• Comfortable managing multiple campaigns, brands or priorities at once
• Commercially minded with a strong understanding of how digital drives bookings and revenue
• Strong organisational skills and attention to detail
• Someone who enjoys working in a fast-paced, collaborative and commercially focused environment
• Experience within hospitality, leisure or consumer-facing brands would be a strong advantage
You'll do well in this role if you are
• Commercially minded and motivated by results
• Data-led and confident using insight to improve performance
• Proactive and good at spotting opportunities quickly
• Collaborative and comfortable working cross-functionally
• Detail-focused with strong standards across campaign delivery
• Organised and able to manage multiple campaigns and priorities at once
• Comfortable working at pace across multiple brands and trading periods
  
  Nightcap's mission is simple.
To be the leading operator of premium bars and drinks-led hospitality concepts in the UK. We create the bars for the best nights ever. Our visually immersive spaces and bold cocktails create the perfect set up for an unforgettable night. It is a really exciting time to join us. We are looking for ambitious individuals that are looking to develop and take on new opportunities as we grow. We have an industry leading bartender training program, and we are currently developing our management training program with the aim of being 'best in class'.

The most insane staff parties... I mean FESTIVALs! With all food and drinks provided. Endless progression opportunities. New to the cocktail world? We have fantastically skilled trainers who will be proud teach what you need to know and more. Rewarding Bonus Scheme And drinks always on us! If you are a driven individual that is looking for a fun and exciting journey, then this is the company for you!