CRO Specialist

Matalan, Northwood, Knowsley

CRO Specialist

Salary not available. View on company website.

Matalan, Northwood, Knowsley

  • Full time
  • Permanent
  • Onsite working

Posted 1 week ago, 11 Jul | Get your application in now before you miss out!

Closing date: Closing date not specified

Job ref: 4e11f36e91ea4e5e84a216b7b24c9279

Location ref: Northwood, Knowsley

Full Job Description

  • We identify, prioritise, and recommend optimisation opportunities across key customer journeys using behavioural, transactional, and experimentation data.
  • We use analytics, heatmaps, session replays, funnel analysis, and experimentation data to diagnose user behaviour and recommend evidence-based improvements.
  • We coordinate end-to-end experimentation processes, including hypothesis creation, test design, QA, implementation, analysis, and recommendation of next steps.
  • We drive continuous optimisation through structured experimentation, ensuring test outcomes are measured against agreed commercial and customer KPIs.
  • We operate within Agile delivery teams to manage the end-to-end analytics lifecycle from problem definition and discovery through analysis, experimentation, and stakeholder communication.
  • We translate complex datasets into concise recommendations that enable stakeholders to make informed business decisions.
  • We communicate analytical findings with clear commercial context, demonstrating the impact on customer behaviour, conversion, and business performance.
  • We evaluate digital experience performance across web and app journeys, balancing technical performance, usability, and conversion optimisation objectives.
  • We assess competitor customer journeys, experimentation approaches, and UX patterns to identify opportunities for performance improvement.
  • We design clear, user-focused reporting and visualisation solutions that communicate complex data in an accessible and actionable way.
  • Technologies:
  • Figma
  • Support
  • Web
  • UX UI Design

    We require proven experience in a CRO / Conversion Rate Optimisation role.
  • We require hands-on experience designing and delivering A/B and MVT tests.
  • We require strong analytical skills and experience with data tools such as GA, AB Tasty, ADO, and Figma.
  • We require the ability to interpret complex data and translate it into simple, commercial recommendations.
  • We require strong storytelling and stakeholder management skills.
  • We require a proactive mindset and confidence acting as a CRO evangelist across the business.
  • We require experience working in Agile environments and sprint-based delivery.
  • We want someone who is naturally curious, highly analytical, and focused on improving digital experiences through evidence-based decision making.

    We are Matalan, an ever-evolving retail business with humble beginnings and a strong focus on innovation, equality, and inclusivity. We believe we are stronger together and encourage our colleagues to bring their true selves to work, contributing to creativity, open-mindedness, and growth. Our growing digital team is looking for an experienced CRO Specialist to support our digital transformation through experimentation and optimisation of our customer journeys. This is a hands-on, customer-focused role in an Agile environment, where you will help improve conversion, user experience, and business performance. We offer competitive salaries and a range of benefits including a 20% staff discount that increases with length of service, the Thrive Recognition Scheme, wellbeing support through the Retail Trust, Life Assurance, a Retail Rewards platform, a Pension Scheme, and access to career development opportunities. We are committed to giving every candidate the opportunity to
  • perform at their best throughout the recruitment process and will make reasonable adjustments where needed. last updated 28 week of 2026

Direct job link

https://www.jobs24.co.uk/job/cro-specialist-127101686