Content Creation Communications Trainee (SEL & SWL)

This role will deliver effective communications supporting both South East London and South West London ICBs. The postholder will create dynamic content to demonstrate how the two ICBs are making a difference to local people.As part of their role the postholder will support the central communications team with a focus on:

• Supporting the organisation to fulfil statutory requirements to be transparentand accountable for its duties, as well as communicating about the organisation's priorities in a consistent way in line with key strategies.
• Supporting staff to understand the strategic direction of the organisation andwhere they fit in to delivering objectives.
• Supporting the delivery of external and internal communication
• External communications - promoting the positive and innovative work of the NHS across south London, from individual achievements through to major programmes and progress against the 10-Year Plan for Health
This role will collaborate with colleagues across the Communications and Engagement team who deliver integrated strategic engagement and communication support to the ICB strategic commissioning teams. The Insight, Communications and Engagement team will hold local relationships and knowledge and intelligence of their places and local neighbourhoods, This role sits within the Central Communications team, which brings together specialist communications skills for both ICBs, and plays a key organisational role in a highly complex and evolving healthcare environment.
• Media and stakeholder engagement - providing expert reputation and issues management and proactive and reactive media handling plans for the two ICBs. Advising and supporting senior leaders to understand, build and maintain strong relationships with key stakeholders and partners.
• Emergency Preparedness Resilience and Response - communications and engagement planning, process and response for both ICBs as Category 1 responders.
• Digital, content and websites - delivering engaging content, ensuring use of the latest skills and channels to support with storytelling which demonstrates how strategic commissioning is delivering for local people. Where relevant, this will involve supporting behaviour change campaigns. Ensuring digital approaches forma key element of the team's plans - ensuring the organisation has an accessible and transparent digital presence.
• Corporate communications - supporting the two ICB organisations to fulfil statutory requirements to be transparent and accountable for their duties.
• Internal communications - communicating with staff to help them stay informed and engaged in the work, strategic direction and culture of the organisation.
  
  In 2025, the boards of NHS South East London ICB and NHS South West London ICB took the decision to enter into a clustering arrangement. This means that we share a chair, chief executive officer and an executive team, but we remain as separate, statutory organisations.
This also means that the ICBs will share some teams, who will be working across both organisations. Some teams will also be working across both geographical areas and integrated care systems. This is a period of change for the NHS. The Government's 10 Year Health Plan presents an ambitious vision for a future NHS, with emphasis on the three 'shifts' - from hospital to community, from analogue to digital, and from cure to prevention - all underpinning the new neighbourhood health service. ICBs are also changing, with a clear focus on strategic commissioning and delivering neighbourhood working. And while our two ICBs are different in some ways, improving lives for the people we serve is at the core of what we are both here to do. Please note as you can only be employed by one ICB, this job description refers to 'the 'ICB', but your role may cover both ICB organisations, and / or geographical areas. The ICB is committed to providing services and employment to a community with an increasing variety of backgrounds. To do this effectively it is essential that we promote equality and embrace diversity and treat everyone with dignity and respect. This includes a focus on building a just culture.