Business Growth Lead (Home Care)

About the Role: We are seeking a commercially minded, marketing-focused Growth Lead to accelerate the expansion of our home care service across two territories - one established with a strong reputation and 550 weekly hours, and one brand-new territory with no existing clients but is CQC registered. This is a role for someone who thrives on building growth from the ground up, enjoys structured KPIs, and brings a polished, corporate approach to planning, reporting, and execution. You will be responsible for driving enquiries, improving conversion, building community partnerships, and ensuring our brand is consistently represented with professionalism and warmth., Marketing & Brand Growth

• Lead the local marketing strategy across both territories
• Deliver targeted campaigns (digital, print, community, partnerships)
• Manage social media platforms and online engagement
• Maintain and optimise our online presence (Google Business, Homecare.co.uk, website updates)
• Produce monthly marketing performance reports with clear ROI analysis
Territory Expansion
• Build a presence in the new territory through partnerships, events, and outreach
• Develop relationships with local organisations, health professionals, and community groups
• Identify and act on opportunities for growth and referrals
Business Development & Corporate Reporting
• Produce structured weekly and monthly KPI reports
• Forecast growth, capacity, and resource needs
• Work closely with the care team to ensure operational readiness
• Contribute to business planning and strategic development, We offer excellent rates of pay, including holiday and travel pay, a workplace pension and a six-month bonus. We also have flexible work schedules that suit you and your lifestyle.
• Cloud 9 & Benefits
Our CareAngels get free car breakdown insurance. We offer a 'sphere' bonus every six months to those who meet the criteria. We want our colleagues to know that they are appreciated. We recognise achievements with thank you gestures. We get together at fun social events including quizzes and beach walks. We love to support charity events and to fundraise, especially if it involves baking!
• Professional Development & Training
Our first-class in-house training programme will give you the tools you need to excel in your new role. This includes specialist training, CPD and our monthly 'Wings' meetings where we learn, reflect and have fun. We offer colleagues the chance to train for an NVQ in care. We love to create career progression opportunities and to see all our colleagues succeed and thrive.Workplace & Culture At Guardian Angel Carers, we want everyone who works with us to be able to maximise their potential and to feel valued and rewarded. Your journey begins with outstanding paid training and the support and development continues throughout your career. Our core values are very important to us. They guide how we work, how we treat our clients and how we treat each other. We are compassionate, friendly, reliable, professional, with a real focus on quality. If this sounds like somewhere you would thrive, then come join the team. We are expanding to support the growing number of people looking to live as independently as possible in their own home. "Guardian Angel Carers are always committed to developing their team, and creating career opportunities. They truly care for their clients and the team. All the personal touches they deliver, going above and beyond, is why I love working for them."


• Commercially minded with strong understanding of revenue, margin, and ROI
• Confident with data, KPIs, and structured reporting
• Experienced in business development, marketing, or multi-site service growth
• Polished, articulate, and professional
• Creative thinker with strong execution skills
• Motivated by targets, growth, and milestone bonuses
• Able to build trust quickly and represent the brand with credibility
  
  About Guardian Angel Carers
Founded by former Olympian Christina Handasyde Dick, who lived with both her Grannies growing up. She is passionate about providing the type of compassionate and professional care that she would like for her family. In 2021, Christina received an MBE for services to Home Care, particularly during the pandemic. Guardian Angel Carers now provides high quality home care services across the UK, through their friendly and reliable network of franchise business owners. Guardian Angel Carers Spelthorne · Guardian Angel Carers Spelthorne, Runnymede & Elmbridge, Guardian Angel Carers Windsor and Maidenhead