Advanced Analytics Lead
Warner Bros. Discovery, City of Westminster
Advanced Analytics Lead
Salary not available. View on company website.
Warner Bros. Discovery, City of Westminster
- Full time
- Permanent
- Onsite working
Posted 2 weeks ago, 20 May | Get your application in now before you miss out!
Closing date: Closing date not specified
Job ref: 094fde825ccf4723ad48d4f0cc9a6a11
Location ref: City of Westminster
Full Job Description
- Own the end - to - end analytical approach for a flagship perception and influence measurement solution, from model design through to delivery.
- Design, run and evolve regression, multivariate and factor - based models to identify and quantify the drivers of perception and influence.
- Partner closely with commercial, insight and product teams to shape analytical approaches that address real business questions.
- Support sales and account teams by clearly articulating what the analytics can (and cannot) demonstrate.
- Provide technical leadership and mentoring to analysts working on perception and influence analytics.
- Raise overall analytical capability through coaching on statistical thinking, modelling techniques and interpretation.
- Contribute to hiring, onboarding and skills development within the analytics function as required.
This is a hands-on senior analytics role, requiring deep expertise in regression and multivariate modelling, alongside the ability to clearly explain methodology, guide junior analysts and ensure outputs are both statistically sound and commercially relevant., Strong experience in advanced analytics, statistical modelling or quantitative research roles. - Deep, hands-on expertise in regression analysis and multivariate statistical techniques.
- Strong working knowledge of R and/or Python for statistical analysis.
- Experience working with survey, perception, attitudinal or brand-related data.
- Experience in media, marketing effectiveness, brand measurement or advertising analytics.
- Familiarity with index construction, weighting frameworks or composite metrics.
- Experience working with large, multi-market datasets.
- Exposure to experimental design or causal inference approaches.
This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview. Championing Inclusion at WBD Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.
Direct job link
https://www.jobs24.co.uk/job/advanced-analytics-lead-126865719
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