Trade Marketing Manager - Maternity Cover

As the UK Trade Marketing Manager, you will play a key role in driving the marketing strategy across the professional channel of distribution and helping to grow the presence of the brand in UK and Ireland. This position is a 12-month contract for maternity cover and will report directly to the Marketing Director, UK and Ireland.

The responsibilities of the Trade Marketing Manager…. Could this be you?

Go To Marketing planning - innovations, campaigns, and promotions:

• Lead the trade innovation auto-ship programme, amplifying key product launches and implementing learnings into each successive launch.


• Review and approve the monthly trade promotions, visual merchandising and marketing collaterals.


• Create and develop monthly trade deals and promotions, including financials, and build the required marketing concepts and campaigns to support the activity.


• Present Go-to-Market plans in regular monthly meetings to showcase plans to senior leadership, wider Marketing Team, Regional Sales Managers and Commercial field team, and on occasion to the trade channel professional accounts.


Channel Comms

• Overview the communication strategy to our skincare salons by actively reviewing, brainstorming, and approving proposed activity by the Trade Marketing team while providing support in managing CRM and trade print to build engagement and participation.


• Lead key monthly meetings with the Regional Sale Managers to showcase planned trade activity against promotions and launches.


• Liaising with the Sales Management team regularly to gather feedback on up-coming ideas and initiatives.


New Business including industry Trade Show & Events

• Lead proposals for industry trade events and effectively project manage the planning and implementation of trade shows and events in line with agreed budget and focuses, supported by the Trade Marketing and wider business teams.


• Support the Trade Digital Marketing Lead in yearly Trade Advertising and Paid Social Lead Gen plans, aligning on the yearly advertising strategy and assist with mapping schedule including approval of artwork.


• Support the New Business Development Manager with marketing launch initiatives for new key account businesses.


• Oversee key marketing support for New Business including presentations and printed materials.


Budget and P&L

• Manage and track the yearly trade marketing budget, approving team PO requests and invoices.


• Participate in trade channel P&L meetings to contribute towards maintaining the channels COP.


Analytics and Performance

• Leverage reporting tools, identify areas of opportunity within the different type of skincare salons to build strategies delivering against our forecasted sales.


• Review and analyse the progress and results of each campaign, promotion or launch against their intended goals and feedback learnings to the Sales Director and wider Marketing Team.


Coach and mentor

• Lead and mentor a team of two Trade Marketing Coordinators ensuring all projects are delivered on-time, within budget and to the highest standard while encouraging professional and personal development.
  
  Experience growing B2B brand, ideally within skincare and/or hair


• Entrepreneurial, comfortable with ambiguity and driving own work plan


• Comfortable taking risks, spotting opportunities quickly and acting on them


• Motivate, mentor and lead a team of 2


• Driven, tenacious and resilient.


• A passion for skincare a plus
  
  £46,000


We are the number 1 professional skincare brand globally and we are passionate about bringing everyone skin confidence. At Dermalogica we are on a mission to create respect and success for the professional skin therapist and aesthetic practitioners through Skin Centres, Spas, Medi Clinics and Wellness Centres. Our brand DNA is delivered through outstanding business support, excellent education and revolutionary product in the hands of expert practitioners.

Do you dream of being part of this industry changing movement? If so, we are looking for inspirational top talent to be part of something special.

Do you want to be part of our tribe? ……. Keep reading!, What is in it for you?

• Private Health Care with Vitality and Medicash


• Life insurance with Legal and General which includes - Virtual GP with Health365, wellbeing and counselling and Financial Protection.


• A 5% pension contribution from the company as well as access to a pension's advisor.


• Your Birthday off work!


• 5 paid sick days per year


• £70 monthly product allocation


• Access to new product innovation before they hit the shelves so that you can experience the products first-hand


• 30% off other Unilever Prestige Brands such as Hourglass, Living Proof, Ren, Murad and Kate Somerville


• Access to Unilever Discounts, an online shopping website discounts on multiple high street brands


• The opportunity for growth and progression, we really invest in your personal development through our Learning and development platforms.


• Treats in the office such as our Free Ice Cream Fridge and regular complimentary skin treatments


#LI-EJ1

At Dermalogica, we are committed to achieving success and fostering respect through excellent education, innovative products, and outstanding human connection. We actively promote equal opportunities, reject discrimination, and value diverse perspectives. Join us in creating a workplace that reflects our dedication to excellence and innovation, where everyone, regardless of background, feels valued and empowered to contribute their unique talents. We welcome applicants from all walks of life to be part of our journey toward success and meaningful human connections.