Paid Media Manager
Teemill
Paid Media Manager
Salary Not Specified
Teemill, Freshwater, Isle of Wight
- Full time
- Permanent
- Onsite working
Posted 2 weeks ago, 13 May | Get your application in now before you miss out!
Closing date: Closing date not specified
job Ref: 36a345d86bc9433e834a90cba7f9ab54
Full Job Description
- Leading the day to day management of all paid media activity; Google Ads, Microsoft and Meta; across both B2B and B2C channels to support in driving profitable growth across the Teemill business
- Conduct analysis of account performance on a biweekly basis, and ensure quarterly business reviews are completed
- Contribute to account growth by suggesting new store opportunities and efficiencies to workflows
- Managing multi-platform digital strategies to support business growth objectives
- Managing £1.5m+ annual media budgets and spend
- Optimising existing paid media campaigns to drive results (ROI & CPA targets) across a mix of paid channels (including search,shopping, social, display and video)
- Setting up new accounts & building new campaigns with best-in-class creative across search and social channels, including writing ad copy and guiding creative testing strategy
- Managing and maintaining Google Merchant Centre, housing multiple, multi currency feed sub-accounts
- Identifying new paid media strategies, trends & opportunities, whilst also upholding & defining best practices across channels
- Conduct keyword research and competitor analysis
- Analysing data and trends to identify new opportunities for campaigns across the business
- Building of and reporting from interactive Google Looker Studio reports & GA4
- Reporting and analysis of key campaign and creative performance to drive decision-making and constant improvement on a biweekly and quarterly cadence
- Reporting to relevant stakeholders and sharing learnings within the ads function, and sharing campaign ideas and results with some of our client partners
3+ years experience leading accounts & building, optimising and managing paid media campaigns across a range of platforms (search/shopping and Facebook required), ideally in an agency environment - Comfortable working with budgets upwards of £100k
- Experience working across B2C ecom & B2B lead gen accounts
- Experience building and maintaining Google Merchant Centre accounts
- Comfortable working with Excel/Google Sheets and analysing large datasets
- Experience using tracking & reporting tools (including GA4), Google Looker Studio) and a solid understanding of attribution modelling
- Exceptional organisational skills and ability to prioritise between multiple competing projects
- A keen eye for detail
- Drive, passion and willingness to learn and keep up to date with the ever-changing world of paid media
- Passion for sustainability and the circular economy
- Previous experience coaching and developing other team members would be an advantage
- Experience running cross-border and multilingual campaigns is a bonus
- Experience of LinkedIn, Amazon, Pinterest, TikTok, Spotify and Snapchat is a bonus
- Experience with Google Tag Manager is also beneficial, University degree 2:1 or above in Business/Marketing related field
Every second, a truck full of clothing is either burned or buried in landfill. The fashion industry is currently the second largest polluter in the world, and this creates major problems for our planet.
Nice To Haves
We're here to disrupt the clothing industry. We've designed a solution that allows us to create products the right way, aligned with nature, using renewable energy and organic materials. These products then come back to us when they're worn out so we can make new products, again and again. We use technology to open this up to brands and businesses across the world so that we can move the needle on sustainable, positive change.
As a rapidly growing ecommerce tech platform, we partner with some of the best brands and influencers on the planet including Mr Beast, BBC Earth, Yoga with Adriene and Greenpeace, and we're looking for a Paid Media Manager to support our growing paid media function in delivering best in class ads across the Teemill brand, and the brands we partner with.
We're looking for someone that is enthusiastic about digital marketing, eager to embrace the challenges and opportunities it presents and looking to make a meaningful impact. Paid media is a key pillar of Teemill's growth strategy so expect a fast-paced role and progression opportunities. If this sounds like you, please don't hesitate to get in touch. We'll give you all the training and support you need to succeed in this role.
This position will be largely based at our headquarters on the Isle of Wight though we will consider hybrid remote candidates who are able to be in the office regularly. There will also be some requirement to travel to our Bristol office from time to time. This role will report into, and be supported by the Head of Paid Media.