Go to job search

Marketing & Communications Manager

Smiths Detection Inc

Marketing & Communications Manager

Salary Not Specified

Smiths Detection Inc, Poplar, Greater London

  • Full time
  • Permanent
  • Onsite working

Posted 3 weeks ago, 24 Apr | Get your application in now before you miss out!

Closing date: Closing date not specified

job Ref: b93c24021d1f4663939a8b1a9d000401

Full Job Description

  • Works closely with the respective industry director(s), product managers and other key stakeholders to capture and convey the customer value proposition.

  • Develop messaging and market positioning that sets new products apart from others in the market; establishing unique value proposition and brand character.

  • In collaboration with product management, implement new product launches.

  • Drive creative development of segment multichannel campaigns, marketing collaterals and sales tools.

  • Lead thought leadership content development (white papers, insights, articles etc.) and trade media engagement.

  • Ensure marketing deliverables are consistent with brand standards, accurate, and integrated within the strategy across all marketing promotion teams.

  • Collaborate with appropriate technology, product managers, subject matter experts and other relevant stakeholders to ensure that accurate information is approved and presented.

  • Manage industry specific events and speaking slots.

  • Collaborate with the Regional marketing teams to create successful segment-specific marketing campaigns that contribute to pipeline growth.

  • Assess market needs and opportunities, obtains insights on customer usage, and identify and analyze industry trends.

  • Monitor and manage expenditures within allotted budget.

  • Support the wider Marketing Communications function as required

    We're looking for an experienced and highly motivated Marketing and Communications Manager to join our team. This is a new role, which offers the opportunity for someone to create a real impact and help shape and deliver our marketing communications strategy for key verticals., If you are a strategic thinker with a passion for crafting compelling narratives that resonate with target audiences, thrive in a dynamic and truly global environment where your creativity can shine, then this role is for you., Bachelor's degree in marketing, business management, communications or relevant field.

  • A minimum of 4 years' experience in a similar position.

  • Excellent copy writing and presentation skills.

  • Global mindset with proven experience in professional marketing communications within the Tech Industry or at least B2B business.

  • Matrix management experience working virtually in diverse teams.

  • Advanced content marketing strategy proficiency.

  • Experience in events organisation (trade shows, virtual events)

  • Experience in lead generation and nurturing techniques.

  • Advanced knowledge of Marketing automation.

  • Experience in performance marketing and analysis of KPIs

  • Advanced stakeholder management, communication and people skills.

  • Overall, good programme, project and time management skills - highly organised and detailed orientated.

    Every minute of every day, in nearly every country across the globe, Smiths Detection people and technology make the world a safer place. We safeguard people, business and infrastructure with the latest innovations and screening technology for aviation, ports, borders, defense, and security across 55 countries around the globe


    • Life At Smiths -
  • Global leader: We impact critical systems every day with sites in 17 countries and six centers of research excellence. From pioneering to powering life-changing innovation, we're delivering threat detection and screening solutions to safeguard the world from threat

  • Digital growth: A key part of our capability is the integration of digital technology across our business and our operations in more than 55 countries, will be critical to our continued success

  • Exciting opportunities: Our growth is creating exciting opportunities to work with experts in physics, chemistry, electronics, mechanics, production, computer science, and AIML

  • International environment: With some projects, work requires global collaboration and the potential to travel and grow with the business


    • https://youtu.be/JiF8pOeYir4?si=VMbssozgqYp0qaUY

    Join us for a great career and competitive compensation & benefits whilst keeping the world a safer place.