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Digital Marketing Manager - Management Services

Miller Insurance Services LLP

Digital Marketing Manager - Management Services

Salary Not Specified

Miller Insurance Services LLP, City of Westminster

  • Full time
  • Permanent
  • Onsite working

Posted 3 weeks ago, 23 May | Get your application in now before you miss out!

Closing date: Closing date not specified

job Ref: 21c27d66736d4ce8ad448667d05d1b94

Full Job Description

  • Work with the Head of Marketing to develop and implement Miller's digital marketing strategy to drive lead generation and brand awareness.

  • Manage and have accountability for all of Miller's digital marketing channels and activities, including social media (organic and paid), email marketing, SEO/SEM, PPC and display ads.

  • Work with other team members to create high quality written and visual content across all digital marketing activities.

  • Responsible for the measurement and performance reporting of digital marketing activity against objectives, goals, revenue generation and KPIs, providing recommendations on how to maximise ROI.

  • Own the development and day-to-day running of Miller's websites (including its associated companies e.g. Six Clerks etc), including content, functionality and design, providing recommendations to ensure optimal website performance and user experience.

  • Identify new trends in digital marketing, evaluate new technologies and ensure Miller is at the forefront of developments by capitalising on the right opportunities.

  • Responsible for developing relationships and gaining buy in from key internal stakeholders at a Corporate, Geographic Steering/Practice Group and/or Business Unit level. Stakeholders include board directors, executive management and business producers.

    CIM Professional Diploma in Marketing or Digital equivalent, 5 years+ experience in B2B Digital Marketing (Digital Media Advertising, SEO, Google Analytics, Data Visualization, etc.)

  • Experience with digital analytics; working with datasets to understand performance and drive optimization strategies and attaining measurable results through projects with ROI/CPA targets.

  • Understanding of search industry best-practices with the ability to effectively benchmark keyword portfolios.

  • Knowledge of digital marketing platforms, tools, and technologies (Google Analytics GA4, Google & BING Ads, Meta Business Suite & Facebook Ads Manager, Microsoft Dynamics, Power Bi)

  • Strong copywriting skills to effectively communicate brand message, Essential:

  • SilverStripe

  • Google Analytics

  • Linked In campaign manager

  • Developing commercial digital paid strategies for large global organisations


    • Preferable:
  • Sitecore

  • Salesforce / Account Engagement (Pardot)

  • Meta Business Suite & Facebook Ads Manager

  • Insurance industry knowledge desirable but not essential

    On top of a competitive salary we offer a fantastic benefits package including:

  • 10% pension contribution from Miller. In addition, Miller will match any employee contributions up to 5%.

  • Private Medical Insurance

  • Medicare cash plan

  • Minimum of 25 days annual leave (with flexibility to buy more)

  • Life Assurance

  • Income Protection

  • Critical Illness cover

  • Enhanced Maternity, Paternity Adoption and Shared Parental Leave


  • Miller is committed to providing equal opportunities to all applicants and to creating an inclusive working environment for all.