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Digital Marketing Executive

S&S innovative Ltd

Digital Marketing Executive

£40000

S&S innovative Ltd, Swindon

  • Full time
  • Permanent
  • Remote working

Posted 3 weeks ago, 23 May | Get your application in now before you miss out!

Closing date: Closing date not specified

job Ref: d6af0335034e463a816f1bdd8269242e

Full Job Description

  • Create annual marketing plans and budgets that focus on creating awareness key

    • product launches, alongside providing ongoing support of established fragrance lines.
  • Track marketing activities in line with objectives and KPIS. Post-campaign evaluation of

    • new product launches.
  • Spearhead and implement the e-Commerce strategy to meet company goals and

    • objectives.
  • Oversee day to day operations for online, PPC and social campaigns.

  • Measure campaign effectiveness.

  • Identify market trends and competitor activities to develop recommendations for the

    • digital strategy.
  • Work closely with the Sales team to develop and implement trade promotional activity.

  • Project management to ensure all marketing activities are implemented on time and

    • within budget.
  • Assist the team in the development of the overall digital marketing strategy

  • Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email,)

  • Manage and maintain the company's owned media including websites, mobile apps, and email/CRM software

  • Manage the creation of relevant and engaging digital content for publishing onto various digital platforms

  • Manage social media marketing campaigns

  • Manage digital advertising campaigns (SEM, Display, Social, Programmatic)

  • Manage SEO campaigns

  • Conduct research on market trends, brand's audiences and competitors, and end-to-end consumer journey to drive engagements and conversions

  • Analyze digital marketing analytics reports and share insights with the team to develop optimization plans