Digital Marketing Executive
BookMyGarage
Digital Marketing Executive
Salary Not Specified
BookMyGarage, Stamshaw, City of Portsmouth
- Full time
- Permanent
- Onsite working
Posted 3 weeks ago, 22 May | Get your application in now before you miss out!
Closing date: Closing date not specified
job Ref: 7d6e21c45b1649329fe2a053cd85d258
Full Job Description
We are looking for a passionate & experienced individual to fill an opening for a Digital Marketing Executive. You will be joining an exciting & passionate team to assist in the rapid growth of client success. You'll be expected to create, manage and optimize all aspects of the client campaigns, from conversion rate optimisation & A/B tests to PPC campaign setups and optimizations.
At BookMyGarage, we have 6 core values that are vastly apparent within our employees. We conduct our work with Passion, Transparency, Care, Fearlessness, Innovation & Simplicity on a daily basis - If this sounds like you, we would love to hear from you!,
- Onboard New Clients - Assist in the successful onboarding of new independent garages, with a focus on efficiency, excellent client communications and quality setups to aide in optimal campaign ROIs.
- PPC Campaign Management - Manage a proportion of existing client PPC campaigns, delivering on KPIs and being accountable for their success; both in terms of our CPAs and the volumes delivered to the clients
- Landing Page Conversion Rate Optimisation - Analyse data to form hypotheses from which to run A/B tests to optimise conversion rates of our client ad campaigns and the landing pages that the ads link to.
- Identification of Optimization Oportunties - Ongoing analysis and quality assurance to identify any issues with existing campaigns and understand the cause in order to recommend solutions to the PPC managers and/or the account managers.
- Client Website Copy - Understand clients' USPs by liaising directly with them. Produce high quality & fully optimised (for SEO & conversion rates) website copy. Conduct quality assurance processes to ensure all of the websites that we launch for our clients are industry-leading.
- Manage Client Facebook Engagement Schedules - Plan and manage all independent garage Facebook posts for our clients.
A minimum of 3 years' Google Ads experience - managing and regularly optimizing campaigns to a high level - Excellent attention to detail and a diligant approach to delivering client success across a range of different mediums.
- A demonstrable proven record of accomplishment of improving campaign KPIs over a period of time
- Skills in content creation and social platform management
- Knowledge of Microsoft Excel, Google Sheets & data manipulation
- Data led with strong analytical skills
- The ability to think creatively
- The ability to manage your workload effectively
- The ability to think strategically & develop innovative marketing strategies
- The ability to present information effectively to a range of audiences
- Strong relationship-building skills
- Excellent communication skills, Digital marketing: 3 years (required)
- Google Ads: 2 years (required)
- Small to medium size team with a friendly & opportunistic atmosphere
- Regular team bonding events (including trips abroad)
- Flexible, with a blend of home and office working
- Work laptop & equipment available
- Close-knit marketing team
- Free on-site parking
- Bonus scheme
- Casual dress
- Modern office & facilities
- Rewards-based CPD programme (get rewarded for up-skilling & developing your knowledge quarterly)
- Monday to Friday
Work Location: Hybrid remote in Portsmouth, PO6 3EN
Additional benefits:
Job Type: Full-time
Schedule: