SEO Specialist

This role offers hybrid working arrangements, allowing you to work from our central Leeds office and from home (within flexible hours).

It's perfect for an organic search guru looking for the next big step up in their career. The role places you at the heart of enhancing our SEO offering, integrating seamlessly within our wider digital marketing team. You'll also play a pivotal role in blending our paid and organic search approaches, ensuring a cohesive and robust search marketing proposition.

You'll be working to:

• Manage and execute client-related SEO strategy. This includes taking a proactive lead in planning campaigns, management of budgets, plus the continuous optimisation of accounts.


• Getting involved in SEO work that includes: keyword research, on-page content strategy, on-page optimisation, monthly health checks, and link building


• Getting involved in growing the department, our offering and our client base. This will involve contributing to pitch documents for prospective customers.


• Ensuring the team stays abreast of the latest technologies, SEO advancements and trends to keep our offering fresh, relevant and innovative.


• Acting as an authority for the SEO department. This could eventually include Line Management duties and looking after junior members of the team, helping aid their personal development.


• Working directly with clients to ensure we're being pro-active in managing their account and delivering scheduled work.


• Evangelise the company values within the SEO department and set an example in terms of positively contributing to the wider team and office environment.


• Helping to deliver Zeal's holistic search offering but working with the PPC team to share insights and strategy to maximise client results across both platforms.
  
  A self-proclaimed SEO geek who prides themselves on being the 'go-to' person when people need some industry insight.


• At least 2 years' commercial experience working in a similar role.


• A strong technical aptitude. We're not expecting a coder, but someone who can work their way around HTML source code and identify opportunities for SEO improvement is a must.


• Experience in link building and Digital PR or managing people who perform this function.


• Confident and comfortable in front of clients.


• A friendly team player who is looking to really make an impact.


• An understanding of the role of SEO as part of holistic digital marketing strategies and experience working with paid search teams is an advantage.