Marketing Automation Specialist
Gallagher
Marketing Automation Specialist
Salary Not Specified
Gallagher, City of Westminster
- Full time
- Permanent
- Onsite working
Posted 2 weeks ago, 18 May | Get your application in now before you miss out!
Closing date: Closing date not specified
job Ref: 82a0eb8b84e5431ca6b99b3a3217fe85
Full Job Description
- Execution of marketing campaigns - activities include but not limited to, quality assurance on campaign flow builds, email creation and scheduling, outbound landing page creation, form creation, media placement tracking, etc.
- Understand and follow email and marketing automation processes including workflow documentation and QA testing
- Build and execute test strategies, including A/B multi-variant testing, to drive qualified traffic and revenue-building activities
- Serve as a Subject Matter Expert on marketing automation best practices including campaign executive, email and landing page creation, email deliverability and data integrity
- Understand nurturing programs as it pertains to execution of email and marketing automation campaigns
- Support the execution of automated lead generation programs
- Report on critical email and marketing automation campaign metrics
- Support the development of digital templates (emails, landing pages, programs) within the marketing automation platform
- Ensure responsive/mobile email, landing page and form designs meet Gallagher brand standards as well as being cross-browser and cross-device compatible
- Keep up-to-date on email and marketing automation best practices with regard to marketing automation capabilities, testing and projected results.
- Meet or exceed internal SLAs and seamlessly coordinate across time-zones as needed
Experience working on a marketing automation platform such as Watson/Silverpop, Marketo, Eloqua, HubSpot or Salesforce Marketing Cloud/Pardot - Previous familiarity/direct experience using a CRM system (e.g. Salesforce)
- Must be able to demonstrate a high level of marketing automation and CRM experience
- Excellent communication skills: written, verbal, presentation
- HTML/CSS SQL knowledge and Intermediate to Advanced skills in building responsive emails and landing pages
- Well-rounded marketing technologist familiar with B2B lead generation (inbound/outbound marketing, demand generation, etc.)
Indulge your passion for problem-solving and embrace the thrill of addressing risk head-on at Gallagher's global brokerage team. Join a family of diverse minds, united by a relentless pursuit of excellence. As part of our team, you'll be the architect of protection, safeguarding businesses and empowering their ambitions. Together, we'll build a legacy of trust and triumph in the dynamic world of risk management., Inclusion and diversity (I&D) is a core part of our business, and it's embedded into the fabric of our organisation. For more than 95 years, Gallagher has led with a commitment to sustainability and to support the communities where we live and work. - Minimum of 25 days holiday, plus bank holidays, and the option to 'buy' 5 more days
- Defined contribution pension scheme, which Gallagher will also contribute to
- Life insurance, which will pay 4x your basic annual salary, which you can top-up to 10x
- Income protection, we'll cover up to 50% of your annual income, with options to top up
- Health cash plan or Private medical insurance
- Three fully paid volunteering days per year
- Employee Stock Purchase plan, offering company shares at a discount
- Share incentive plan, HMRC approved, tax effective, stock purchase plan
- Critical illness cover
- Discounted gym membership, with over 3,000 gyms nationally
- Season ticket loan
- Access to a discounted voucher portal to save money on your weekly shop or next big purchase
- Emergency back-up family care
- And many more…
Gallagher embraces our employees' diverse identities, experiences and talents, allowing us to better serve our clients and communities. We see inclusion as a conscious commitment and diversity as a vital strength. By embracing diversity in all its forms, we live out The Gallagher Way to its fullest.
Gallagher is Disability Confident Committed. We have pledged to make sure our recruitment process is inclusive and accessible, in addition to supporting our existing employees with any long-term health conditions or disabilities.
We understand that applicants may have disabilities, if you do, you may find some parts of the recruitment process more challenging than others. Don't worry, we're here to help, however, we can only do this if you let us know.
Should you require reasonable adjustments to your application, please get in touch with TAGlobalSupport@ajg.com. If you'd prefer to speak on the phone, please request a callback, leaving details, so we get in touch.
Our employing entity, Arthur J. Gallagher Services (UK) Limited, is proud to be accredited as a Living Wage employer with the Living Wage Foundation. We are committed to diversity and opportunity for all and are opposed to any form of less favourable treatment on the grounds of gender or gender identity, marital status, civil partnership status, parental status, race, ethnicity, colour, nationality, disability, sexual orientation, religion/ belief, age and those with caring responsibilities.
Gallagher believes that all persons are entitled to equal employment opportunity and prohibits any form of discrimination by its managers, employees, vendors or customers based on race, color, religion, creed, gender (including pregnancy status), sexual orientation, gender identity (which includes transgender and other gender non-conforming individuals), gender expression, hair expression, marital status, parental status, age, national origin, ancestry, disability, medical condition, genetic information, veteran or military status, citizenship status, or any other characteristic protected (herein referred to as "protected characteristics") by applicable federal, state, or local laws.
Equal employment opportunity will be extended in all aspects of the employer-employee relationship, including, but not limited to, recruitment, hiring, training, promotion, transfer, demotion, compensation, benefits, layoff, and termination. In addition, Gallagher will make reasonable accommodations to known physical or mental limitations of an otherwise qualified person with a disability, unless the accommodation would impose an undue hardship on the operation of our business.
On top of a competitive salary, great teams and exciting career opportunities, we also offer a wide range of benefits.
Below are the minimum core benefits you'll get, depending on your job level these benefits may improve:
Other benefits include: