Paid Advertising Specialist

Job Description: Brown Booth Ltd, a leading web design and digital marketing company, is seeking a Paid Advertising Specialist to join our dynamic team. This role is crucial for ensuring the success of our online advertising efforts and will have a significant impact on our clients' growth and satisfaction. Based in our accessible shop in Poole, Dorset, the successful candidate will be instrumental in developing and executing innovative paid search strategies that drive traffic, engagement, and conversions for our diverse clientele.,

• Devise and implement comprehensive paid search strategies to enhance visibility and lead generation.


• Execute thorough keyword research and analysis to ensure optimal campaign effectiveness.


• Manage and optimise paid search campaigns across various platforms, including Google Ads and Bing Ads.


• Regularly monitor, track, and report on campaign performance metrics, adjusting strategies based on data insights.


• Work collaboratively with our marketing team to ensure paid search strategies are cohesive with the overall marketing objectives.


• Maintain an up-to-the-minute understanding of industry trends, developments, and best practices in paid search advertising to apply to current and future campaigns.
  
  A track record of successful management of paid search campaigns, with a deep understanding of keyword research, campaign management, and optimisation techniques.


• Exceptional analytical skills, capable of interpreting complex data to inform decision-making and strategy adjustments.


• Proficiency in utilising Google Ads, social ads and other relevant paid search platforms to maximum effect.


• A solid grasp of SEO principles and their application to enhance paid search performance.


• Outstanding communication abilities, both written and verbal, enabling the development of clear, impactful campaign messaging and effective internal collaboration.


• Self-motivated and able to work effectively both independently and as an integral member of our team.


• A keen eye for detail and superb organisational skills to manage multiple campaigns and deadlines simultaneously.


Additional Information: This job description reflects the core activities of the role and as the company and the role evolve, changes may occur. The successful candidate must be prepared to undertake additional duties as necessary to meet the needs of Brown Booth Ltd and our clients.,
• PPC: 1 year (preferred)


• Google AdWords: 1 year (preferred)
  
  If you are passionate about paid advertising and eager to contribute to a team that values innovation, precision, and results, we would love to hear from you. Join us at Brown Booth Ltd and play a key role in our continued success and the success of our clients.


To apply, please submit your CV and a cover letter highlighting your relevant experience and why you are the best fit for this role.

Brown Booth Ltd is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Job Types: Full-time, Permanent

Pay: £49,000.00-£50,000.00 per year

Benefits:

• Company pension


Schedule:

• Monday to Friday


• Overtime


• Weekend availability


Supplemental pay types:

• Performance bonus