Marketing Manager

An excellent opportunity has arisen for a Marketing Manager to join the Fundraising, Marketing & Communications team at SSAFA, the Armed Forces charity on a six-month contract. This role will support the Head of Marketing & Brand to deliver impactful, integrated marketing and brand activations with great results.

You will work on strategies and campaigns that serve the objectives of all areas within SSAFA, so your expertise will help raise awareness of crucial services, recruit volunteers, support fundraising initiatives and promote understanding of SSAFA's work. Most notably you will develop the strategic approach and activation of a new brand proposition in the Autumn. This is an incredibly important piece of work for the charity, so the role will suit somebody with experience in driving a brand previously.

You will work collaboratively and creatively with colleagues across the Fundraising, Marketing and Communications directorate, taking briefs and translating them into finalised marketing activations. Alongside the Head of Marketing & Brand you will work closely with the rest of the team, particularly the Senior Marketing Officer.

About the team

You will be joining a well-established team of marcomms professionals, ranging from designers to case study managers and social media experts. You will have plenty of opportunity to interact with other internal departments, such as Fundraising or members of the volunteer network.

To hit the ground running and carry out this role successfully you will have:

• Demonstrable experience managing marketing or brand strategies and campaigns that achieve engagement or brand visibility metrics.


• Experience of managing projects with several internal stakeholders working with either agency or in-house delivery teams.


• The ability to interrogate and understand a brief in order to develop multi-channel campaign plans and co-ordinate the creation of compelling content and collateral that resonates with audiences.


• Experience of co-ordinating post-campaign analysis reports in order to communicate achievements and performance to relevant internal stakeholders.


• Effective time management skills with the ability to prioritise and work to tight deadlines as needed.


• Experience of working in a commercial, public or not-for-profit organisation would be beneficial.


You will be proactive and able to work with large numbers of stakeholders from across SSAFA, with great interpersonal and influencing skills. You are the type of person who enjoys working collaboratively and always wants to achieve the best outcome for different audiences.

SSAFA, the Armed Forces charity is a trusted source of support for serving personnel, veterans and their families in their time of need. In 2022 our trained teams of volunteers and employees helped more than 59,000 people, including veterans, serving personnel (regulars and reserves) and their families.

SSAFA understands that behind every uniform is a person. And we are here for that person and their family, any time they need us and in any way they need us.

Diversity and Inclusion at SSAFA

SSAFA exists to support a diverse range of beneficiaries within the armed forces community, and we believe diversity within our teams is key to ensuring we can deliver our services effectively. We thrive on differences and believe it is critical to our success as a worldwide charity. SSAFA is proud to be an equal opportunity workplace that seeks to recruit, develop and retain the most talented people from a variety of backgrounds, perspectives, and skills. We therefore encourage applications from all genders, races, religions, ages and sexual orientations, as well as parents, veterans, people living with disabilities, and any other groups that could bring diverse perspectives to our business.

SSAFA is committed to using the Disclosure & Barring Service to ensure we, as an employer, safeguard those we serve.