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Head of Demand Generation (Eploy)

The Access Group, Kidderminster, Worcestershire

Head of Demand Generation (Eploy)

Salary not available. View on company website.

The Access Group, Kidderminster, Worcestershire

  • Full time
  • Permanent
  • Onsite working

Posted 2 days ago, 22 May | Get your application in today.

Closing date: Closing date not specified

Job ref: 0183498643cd42d6b6234552c10efcc1

Location ref: Kidderminster, Worcestershire

Full Job Description

  • Set the marketing direction for Eploy, working with product marketing, digital marketing, events and specialist teams to deliver a joined-up plan.
  • Turn market insight, customer feedback and competitor research into campaigns that build demand and support sales growth.
  • Track performance across the full funnel, from awareness through to revenue, and share clear, regular updates with senior leaders.
  • Lead the marketing work within Eploy's mergers and acquisitions integration, covering the website, marketing technology, reporting and campaigns.

    You're a senior marketer who enjoys building clear plans and seeing them turn into real results. You like working closely with sales and product teams and you're comfortable taking ownership of a full marketing strategy, from big-picture thinking through to day-to-day delivery. You're curious about how HR technology is changing and motivated by the chance to grow a product within a fast-moving software business. At Access, you'll have the space to shape how Eploy shows up in the market and make a visible impact on growth., Experience building demand and generating leads with mid-to-large organisations.
  • Confidence using data and metrics to plan, forecast and show return on marketing spend.
  • An understanding of solution-based and product marketing within a software or technology environment.
  • Experience working in a matrix structure, influencing stakeholders at different levels and across different teams.

    The Access Group is one of the largest UK-headquartered business management software providers. It provides solutions that empower more than 160,000 small and mid-sized organisations in commercial and non-profit sectors across Europe, USA and APAC, giving every employee the freedom to do more of what's important. Its innovative cloud solutions and integrated AI software experience across multiple Access products transform how business technology is used.
    • With over 9,300 talented individuals driving innovation and customer excellence, we're shaping the future of work. And we want you to be part of it. At Access, people are at the heart of everything we do. We're committed to creating an inclusive, high-performing culture where everyone feels valued, respected, and empowered to thrive. If you're excited about this role - even if your experience doesn't tick every box - you might be exactly who we're looking for. We believe in equality for all and the transformative power of diversity. So why not join our vibrant team, where you can love what you do, love how you live, and most importantly, be authentically you? Let's make a difference together. Love Work. Love Life. Be You.

    We're looking for people to join the Access family, who share our passion for believing in better, and who will help us continue to grow. Love Work. Love Life. Be You. - is central to our success and how we give our customers the freedom to do more of what's important to them. What does Access offer you? We offer a blended approach to office working, encouraging you to collaborate and connect in one of our thriving offices. We deliver on what we say, taking the development of our people seriously. We'll work with you to progress your success plan and provide opportunities to accelerate your career. On top of a competitive salary, our wellbeing days taking you to 25 days leave a year and a health contribution, you'll also be able to choose from a range of benefits to suit you. We're an organisation that likes to give back, so you'll also have three charity days allocated to support a cause that matters to you.
  • This role is hybrid, based in Kidderminster, with an expectation to attend the office once or twice per fortnight

Direct job link

https://www.jobs24.co.uk/job/head-of-demand-generation-eploy-126875066
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